Rebels with a Cause

Group T-University College Leuven makes itself and the programs it offers known via image- and recruitment campaigns. Thus, apart from spreading matter-of-fact information, Group T also wishes to convey its values and identity. The Rebels with a Cause-campaign is part of this effort.

Whether its about reinforcing our identity, or attracting new students, Group T always strives for an original and bold approach. This campaign isn't just about recruiting new students, it is about reinforcing Group T's image as a strong-minded and self-willed school. We don't turn out technical nerds, but engineers who dare to swim against the tide in a committed manner.

The campaign-image, designed by the Leuven-based communications firm Absoluut, can be used as desktop-wallpaper:
 

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